Holiday Post Desk: Bashundhara Tissue, a concern of the Bashundhara Group, officially unveiled its latest innovation, the “3-ply Bashundhara Toilet Tissue,” at a launching ceremony held at the Level-5 Training Hall of the Bashundhara Industrial Headquarters (BIHQ) in Dhaka on Wednesday.

The newly launched product is designed with three layers for enhanced softness, strength and absorbency, offering consumers a premium hygiene solution tailored to modern needs.

The launch event was graced by the presence of several senior officials of Bashundhara Group. Mohammad Masudur Rahman, Chief Sales Officer (CSO), General Manager (Marketing, Sector-C) Mohammad Alauddin, Assistant General Manager (Marketing, Sector-C) Imranul Kabir were among the distinguished guests. A number of other high-ranking officials also attended the ceremony, reflecting the significance of the product in the company’s consumer product lineup.

Speaking at the event, company officials expressed their confidence that the Bashundhara Toilet Tissue 3ply will set a new standard in the tissue market, combining quality and comfort for daily use.